In the past decade, the proliferation of electronic health records (EHRs) and data generated from sources such as insurance claims and personal medical devices have made it easier for doctors to make clinical decisions and for healthcare researchers in pharmaceuticals, public health and other sectors to work on a much larger scale.

The resulting “big data” in healthcare holds the promise of helping the industry move to a value-based model, address quality inconsistencies, accelerate time-to-market for effective new products and drive down skyrocketing costs.

Seizing the Big Data Opportunity in Healthcare examines the key challenges and opportunities for big data in healthcare.